NUTRITION & HEALTH : the push of synthetic food to scale up
In Asia, several countries have adopted – or are about to adopt – nutritional labelling solutions, such as Japan, where the government introduced a voluntary scheme for alcoholic beverages, or in Singapore, where beverages industries adopted the ‘Nutri-Grade’ to inform consumers about the nutritional quality of the beverage. Meanwhile, research in China shows that Chinese consumers would tend to prefer a ‘traffic-light’ design for a possible labelling on food.
The expansion of the synthetic foods industry is growing, with Israeli start up committed to scale-up processing and reduce costs, Impossible food products that hit the UK market, Austrian start up that developed the first automated process platform to produce fermented casein, and trends in meat consumption that lower in Germany.
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